On 28th October, 2009, “Quanjude · Beijing Gourmet Festival” was organized by Beijing NGO together with Beijing Cuisine Association and operated by China Quanjude Group Co.. It was held in Wangfujing Street which enjoys the name of “Golden Street”.
Xing Ying, General Manager of Quanjude Group and Executive Vice of Beijing Cuisine Association, hosted the opening ceremony. On behalf of Beijing NGO, Mr. Pan Yousheng, Vice President said that Quanjude · Beijing Gourmet Festival, based in “People’s Beijing, Green Gourmet” for idea, aimed to further promote communication of China-Foreign gourmet culture, advance the Chinese cuisine culture as well as modern business civilization, enrich people’s life, improve cultural taste, advertise international culinary culture, share healthy gourmet, and propose market atmosphere of harmony, order, prosperity and openness so as to make Beijing become “the capital of gourmet in China and the window of cuisine around the world”. The activity helped to show food culture in different countries and explore gourmet in Beijing.
After the opening ceremony, exhibitors showed culinary skills and unique technique in turn on the exhibition stand surrounded by flowers and displayed different food cultures. Russian romantic sing and dancing performance in Moscow restaurant, elegant cake-making performance in Maksim restaurant, Brazil BBQ with hot samba dance, Roti Parantha performance in Indian restaurant, freshly-made sushi and salmon of Japanese cuisine, Xin Jiang folk dance in Turpan Restaurant, Peking opera performance of Peking and Kunqu Opera Association and duck-slicing performance, hand-pulled noodles and carving performance of Quanjude in Wangfujing Street gained applauses from the audience.